The impact of COVID-19 on retailers can be seen starting from the end of last year when the outbreak was declared a global threat.Image Courtesy: www.hdqwalls.comSuperdry officially released their Q4 figures for FY20 citing 39 per cent loss in sales across the globe.The company also reported a 19 per cent Year-on-Year (Y-o-Y) revenue decrease for Q4 compared to the fourth quarter of last year, closing in at £705 million as to £872 million.Superdry blamed the failure of supply chain and store clo

Milan is the latest city to have opted for the digital streaming fashion week in July.vogue.comDubbed ‘Milano Digital Fashion Week,’ the event is scheduled to take place from 14 to 17 July, and will showcase Spring/Summer 2021 menswear collections alongside both men’s and women’s Spring 2021 pre-collections.Milan-based organisation Camera Nazionale della Moda Italiana (CNMI), will set up a digital platform for streaming which will be accessible through its website –www.cameramoda.it, as well as

Indochino, the Canada-based made-to-measure apparel manufacturer, has introduced a virtual style consultation service!What’s the service all about? It connects customers to a stylist face-to-face for style advice and that too without having to step out of their house.The stylist of the company assists customers with personalised style recommendations by combining their personal style expertise with website and further adding inspiration from visual aids like Pinterest.The advice is based on the

Lindex, a Swedish fashion chain within the, is monitoring the present situation and focusing on securing that wages are being paid, and that both suppliers and workers abide by curfew and other restrictions as mandated by their governments. The company is also providing information about hygiene and importance of keeping distance.Pic: Vytautas Kielaitis / Shutterstock.comIn response to Fibre2Fashion's email asking how the company intends to support its suppliers during the current crisis, a

American men’s apparel company Untuckit has tapped real estate restructuring firm RCS Real Estate Advisors in order to get advise on how to evaluate its stores and leases with landlords amidst the falling economy due to coronavirus pandemic.Image Courtesy: hartfordbusiness.comUntuckit started retailing men’s shirts online in 2011 and opened its first offline store 4 years later and is now present at more than 80 locations throughout the US and Canada.Its physical stores are also present in high-

Vilnius, the capital of Lithuania, conducts a unique fashion week that is apropos to the current coronavirus crisis. They are trading ramps and catwalks with billboards and designer clothes with face masks.Image Courtesy: welovelithuania.comThe ‘Mask Fashion Week’ has its billboards dotted throughout the city featuring men, women and children sporting masks.Designer Julija Janus created a local Facebook group called ‘Mask Your Fashion’, in order to get people to share their innovative face mask

Hugo Boss, a German luxury fashion house, posted 16 per cent decrease in its sales to €555 million in first quarter (Q1) FY20 ended on March 31, 2020 compared to sales of €664 million in same period prior year. Gross profit fell from €424 million in Q1 FY19 to €349 million in the reported quarter. Net income reported a loss to €18 million.Pic: Hugo Boss“The Covid-19 pandemic is an unprecedented exceptional situation for our company too,” Mark Langer, chief executive officer of Hugo Boss, said in

Pic: LPP SALPP SA, Polish apparel retailer having Reserved, House, Cropp, Mohito and Sinsay brands in its portfolio, will pay for all the orders that are in the production process in addition to those already produced. The company is cooperating with its suppliers and redistributing its orders in a way that will help them maintain their financial liquidity.In response to Fibre2Fashion's email to LPP asking how the company intends to support its suppliers during the current crisis,LPP sustain

This spring speaks loudly about femininity, whether it be a nod towards the urbane woman, who is being catered to with easygoing ensembles and futuristic yet sensual cuts; or the glam girls who prefer decorative laces, sequins and iridescent surface play.Eccentric shapes meet craftsmanship as designers and high fashion labels flaunt exquisite pattern-making skills. A series of artistic draping, twisting, cut-outs, cinching and folding techniques are used to accentuate silhouettes.Floral embroide

The initial leg of international fashion showcases this year were overcast by the horrific repercussions of the global coronavirus pandemic which has spiralled out of control, affecting each industry equally.The developments saw an umpteen number of designers and high fashion labels holding their shows via ‘closed doors’, streaming them online live for their audience – which has led us to wonder if digital shows can also be the future of fashion runway presentations.Worth mentioning here is Anna